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From Tree Town counter to proper chippy
Sharples Traditional UK Chip Shop began in Pattaya’s Tree Town complex in early 2022, when owner Shaun Sharples tested whether a dedicated British chippy could stand out in a city already full of restaurants selling fish and chips. The operation moved to Soi New Plaza in 2023 because the original site was noisy and lacked the indoor, air-conditioned seating expected of a full restaurant. It has since expanded to Jomtien and Mabprachan Lake.
This page covers the Central Pattaya branch, in the lane connecting Soi Buakhao and Second Road. The move changed the experience without changing the premise. Diners can sit inside rather than balancing a takeaway around a bar complex, while collection remains easy for anyone staying nearby. Outdoor seating is also listed, but air conditioning is the better choice during the afternoon.
The business builds its identity around Atlantic cod and haddock, hand-cut chips, controlled frying temperatures, crisp batter, sea salt and real vinegar. Pattaya Mail’s interviews with the founder emphasise avoiding cheap substitute fish and treating potato choice and oil temperature as technical decisions. Recent diner reports still recognise those distinctions, especially the texture of the batter and chips.
Fish first, expanded menu second
For a first visit, order cod or haddock with chips and one traditional side. Mushy peas provide sweetness and texture; curry sauce turns the plate toward the northern-English chippy tradition. Ask which fish sizes are available because portion choice matters more than adding several sides. Reviews often call the servings large, and a smaller plate may be enough for a light eater.
The menu has grown far beyond fish. Jumbo sausages, battered sausage, homemade pies, doner kebab, burgers and battered haggis give regulars alternatives. Pattaya Trader highlights a chicken balti pie with substantial pieces of chicken and a spiced filling, plus battered haggis and chips. Current reviews also mention daily specials and a Thai menu.
That expansion is practical for mixed couples and groups, but the specialty should still guide expectations. Fish, hand-cut chips, curry sauce and mushy peas carry the clearest evidence. A huge menu can dilute consistency in any kitchen; order the newer categories because you want them, not because they are automatically as distinctive as the cod and haddock.
Recent Restaurant Guru reports put spending around ฿200–400 per person. That is not cheap beside pad krapow or noodle soup, and local diners openly debate the comparison. Imported-style fish, large portions and British ingredients cost more than a budget Thai plate. The fair question is whether the result resembles a proper chippy, not whether it can match street-food pricing.
Breakfast, delivery and branch confusion
Breakfast has become a second attraction. A 2026 Pattaya discussion reports a small full English at about ฿169 and a large at ฿269, with the larger plate including tea or orange juice and toast. The same thread praises the bacon and sausage while also calling the meal expensive compared with ฿99 breakfast promotions elsewhere. Both views can be true: the plate is built around ingredient quality and size rather than winning the lowest-price race.
Grab delivery operates at selected times, and operator posts say the service may be switched off during peak Friday periods. Fried food is also time-sensitive. Steam softens batter and chips in a closed box, so collection or dine-in gives the kitchen the best chance to show its intended texture. If ordering delivery, choose the nearest branch rather than automatically selecting Central Pattaya.
Three branches create real scope for mix-ups. Reviews, hours and map pins may belong to Jomtien or the lake rather than Soi New Plaza. Check the address before travelling, and do not assume a special advertised for “all locations” guarantees identical stock at the end of the day. The Central phone is currently listed as +66 98 624 3492.
Restaurant Guru shows a Google-derived 4.4 score, but the primary Google page was not used directly and therefore does not qualify for this page’s structured rating. The useful evidence is in the review detail: crisp chips, real fish, large portions and friendly service recur in recent comments; atmosphere is simpler and more functional than a pub restaurant.
Hours that need a phone check
Current public hours conflict too much to publish one confident schedule. Restaurant Guru, updated in May 2026, says Monday–Saturday 09:00–00:00 and Sunday closed. A mirror of operator posts states that all three branches open 12:00–22:00, with that message dated January 2025. The old page claim of 14:00–02:00 is not supported by either current record.
Call before breakfast, Sunday or a late dinner. Ordinary afternoon and early-evening visits fall inside both published schedules and carry the least risk. Food specials can also sell out, particularly on Fridays, so a telephone check helps if cod, haddock or a specific pie is the reason for crossing town.
Nearby comparisons clarify the choice. The Village Chippy is a direct fish-and-chip rival, while Simons Fish and Chips represents another familiar name in Pattaya’s long British-food history. The Beer Garden adds an over-water setting but receives much less consistent recent feedback on fish. Here, the cooking method and dedicated chippy identity matter more than scenery.
Is it worth paying more than a budget fry-up?
Choose this branch for real cod or haddock, hand-cut chips and a restaurant built around British comfort food, not for Thailand’s cheapest meal. The 2022 launch, move to better premises and three-branch growth give it meaningful local context, while recent diners still praise the core product. Order a sensible fish size, eat it as close to the fryer as possible and telephone because current hours genuinely conflict. Breakfast and pies make strong repeat-visit options, but the first test should remain the dish the business was created to cook.
Location data © OpenStreetMap contributors, ODbL.
Detailed facts, cautions, facilities & reviews
Full overview
Sharples Traditional UK Chip Shop is a British chippy in Soi New Plaza serving Atlantic cod, haddock, hand-cut chips, mushy peas, pies and jumbo sausages, with breakfast and Thai dishes expanding the range. It began at Tree Town in 2022 before moving to an air-conditioned restaurant and growing to three Pattaya branches. Reviews praise crisp batter and large portions; hours currently conflict and Western comfort-food prices exceed budget Thai meals.
More at-a-glance details
- Delivery
- Grab at selected times
More planning notes
- This page covers the Soi New Plaza branch
- The business began in Tree Town in 2022 and moved in 2023
- Current hour listings conflict substantially
- Grab may be switched off during peak periods
- Portions are frequently described as large
The details
Chippy staples
Atlantic cod or haddock
Hand-cut potatoes
Mushy peas and curry sauce
Jumbo sausage and pies
Current price signals
Per person
2026 visitor report
2026 visitor report
Central branch
Soi New Plaza
+66 98 624 3492
Sources disagree
On site
Facilities
- Air-conditioned indoor seating
- Outdoor seating
- Takeaway
- Grab delivery at selected times
- Wheelchair-accessible seating
- Breakfast and Thai dishes
Listing details
- Area
- central-pattaya
- Cuisine
- british, fish and chips, thai
- Prices
- ฿฿
- Hours
- Current sources conflict: Restaurant Guru lists Mon–Sat 09:00–00:00 and Sun closed, while an operator-post mirror lists all branches 12:00–22:00
- Updated
- July 2026
Check recent reviews
Compare current visitor feedback on independent platforms.
Record highlights
- Atlantic cod and haddock with hand-cut chips rather than substitute fish
- Indoor air-conditioned seating plus takeaway and selected delivery
- Expanded menu covers breakfast, pies, sausages, kebab and Thai dishes
Check before relying
- Current sources disagree on opening days and hours
- Large portions and imported-style ingredients put prices above budget local meals
Sources checked · 7
These are the pages used to check this guide. Opening hours, prices and other details can change after the recorded access date.
- Pattaya Mail history and Soi New Plaza move · accessed
- Pattaya Mail expansion and cooking approach · accessed
- Restaurant Guru current hours, phone and reviews · accessed
- Operator-post mirror for branches, delivery and hours · accessed
- Pattaya Trader extended menu review · accessed
- 2026 local breakfast price discussion · accessed
- OpenStreetMap contributors (ODbL) · accessed
Frequently asked questions
What should I order at Sharples Traditional UK Chip Shop?
Choose Atlantic cod or haddock with hand-cut chips for the core experience, then add mushy peas or curry sauce. Jumbo sausage, homemade pies and battered haggis are alternatives for repeat visits.
How much does it cost?
Recent branch reviews place a normal meal around ฿200–400 per person. A 2026 local breakfast report gave about ฿169 for a small and ฿269 for a large full English; check the current menu before ordering.
What are the opening hours?
Restaurant Guru currently says Monday–Saturday 09:00–00:00 and Sunday closed. An operator-post mirror says all three branches 12:00–22:00. Call +66 98 624 3492 because the conflict is unresolved.
Does it deliver?
The business posts that Grab operates at its branches, but it may be switched off during Friday or other peak periods. Collection avoids app fees and protects fried food from a long delivery.
Which branch does this page cover?
The Central Pattaya shop in Soi New Plaza, between Soi Buakhao and Second Road. Other branches operate in Jomtien and by Mabprachan Lake, with their own local details.